Breakaway Innovation® happens when ERM is embodied throughout the organization. How does Breakaway Innovation® happen? Or, does it happen? Of course it happens; but is it random or sustainable?
One great idea does not make a great company. Great people with the skills to innovate make great companies. ERM gives people working with people powerful tools that allow them to create leadership teams, have authentic conversations that lead to incredible relationship and trust dramatically increasing their productivity and loyalty resulting in continuous Breakaway Innovation®.
Therefore, implementing ERM throughout the entire organization has the same effect as implementing CRM throughout the entire organization. Protecting, nurturing and unleashing the I²P of employees are the cornerstone of innovation. The asset value of key employees far exceeds the asset value of a single customer. From our research, every CEO believes, and says, that employees are their greatest assets. Then why has that not been a strategic initiative? ERM is THE strategic initiative that CEOs, Division Presidents, and VP’s of HR can grasp as their strategic initiative that will lead to dramatic improvement in performance resulting in continuous and sustainable Breakaway Innovation®.
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ERM is a proven battle-hardened proprietary Process with powerful possibilities that produces dramatic results. Company-wide Embodiment goes in phases. We start working with the executives that will embrace and embody ERM. Then we go further into the organization to enroll key people throughout the organization and enroll them into the possibilities of ERM. This can be with one key group or with several groups depending on the size of the company. At that point there will be enough momentum to enroll the entire organization into the possibility of ERM.
At each phase, a company needs to develop competency by:
- Developing internal coaches that guide the continuous learning
- Establishing a Breakaway Innovation® process that measures the success of achieving Breakaway Innovations®
- Creating a learning-based culture and incentive system
- Allowing for continuous improvement within the organization and interaction with the outside world